Sarah Hearts

The MoMA, in New York City, has a new exhibition scheduled this year that is a little different than what you would normally find in the gallery. The exhibition, titled Standard Deviations: Prototypes, Archetypes, and Families in Contemporary Design, will feature work that seeks to put the designer’s individually into a piece that would otherwise be lost in the digital age. The work will include 23 typefaces, included those above. I hope I will get up the City this year to check it out!

Oakland, Zuzana Licko (1985).
You Can’t Lay Down Your Memory Chest of Drawers, Tejo Remy (1991).
Big Caslon, Matthew Carter (1994).
Gotham, Jonathan Hoefler & Tobias Frere-Jones (2000).
Interstate, Tobias Frere-Jones (1993-95).

This exhibition reminds me of a poster I made in college. The font used is Snell Roundhand, by Matthew Carter.

One on my favorite contemporary typographers, Ale Paul, recently released a new typeface that I’m swooning over. It’s called Brownstone and is a monoline sans-serif font that Ale himself says, “reflects the old-meets-new aesthetic of DIY craft culture.” Oh and did I mention the frames available within this font family? See below.

Designer Jen Montgomery is in the process of creating a playful animal font. I think they would be so cute in a kids bedroom or a classroom.

I have long been a fan of Ale Paul‘s typography. Their new Adios Script is pulling at my heart strings. I love it. Do you?